Digital Marketing MBA 2 B
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mardi 14 février 2012
samedi 21 janvier 2012
samedi 14 janvier 2012
mardi 10 janvier 2012
Dior
Dior got from 700000 fans on Facebook in May 2011 to more than 56630000 fans on Facebook in the earlier september 2011.Putting ahead Iconic Brands like Chanel, Ralph Lauren, Dolce &Gabbana.
The brand stands neck and neck with Gucci, a brand whose early investment earned them the second biggest Facebook community in prestige.
Dior maintained a competitive engagement rate with content surrounding their product lines, integrated video marketing, and a consistently updated photo gallery boasting the brand’s masterful aesthetic.
Dior also associate his image to young famous personalities, even if they keep in the first side what did the Brand, old fashion movie Stars.
Twitter.
If you have an Iphone, you can download a Dior Apps (http://itunes.apple.com/fr/app/dior/id315312415?mt=8).
Source L2 Thinktank
mardi 13 décembre 2011
Apps Alerts
Apple created 3 saveful applications. When we watch the news, we wonder what we could do to prevent a kidnapping.
The name of those 3 apps is :
-"alerte enlèvement" http://itunes.apple.com/fr/app/application-alerte-enlevement/id356083465?mt=8
-"I Danger SMS" http://itunes.apple.com/fr/app/idanger/id398956361?mt=8
-" I Danger mail" http://itunes.apple.com/fr/app/idanger-mail/id401111392?mt=8
" Alerte enlèvement":
Advantage : As soon a person is kidnapped, you've got an alert on your phone with the description, the age,...of the person kidnapped
Disadvantage : If the "Alert enlèvement" is not register, even if you got from the news, nothing pop up on your phone
"I Danger SMS & I Danger mail" :
The SMS & email got your GPS details from your cell phone.
Advantage : As soon your are kidnapped, you have to launch the application and then an SMS or an email will be send to the people you know. Of course you have to set up the phone numbers & the email as soon you dowload the application.
Disavantage : If you don't have the time to launch the application. Apparently no one report about this disavantage yet.
I think those applications they are good, but they need improvement.
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